Event Cinema Association (ECA)
Industry & Association Branding
Membership Content & Promotion
Event Branding & Promotion
Publications Design & Production
Digital Design & Production
Integrated & Social Media Content Strategy
With growth in the opera, ballet, music and gaming industry, event cinema pushed entertainment audiences and their producers outside of traditional forms. Championing the growth and raising awareness of this emerging industry, the Event Cinema Association (ECA) established itself in 2012-13 to support and promote event cinema on behalf of the industry and its members which included exhibitors, distributors, content providers and cinema vendors.
Promoting Industry Impact
Following its inaugural year, the ECA led by Founder Melissa Cogavin, established itself as the industry voice pioneering best-practice, bringing together international stakeholders, market leaders and local members of the cinema industry (including international distributors, content providers and exhibitors) to coordinate, support and promote the growth of an emerging market.
To celebrate and document this achievement, we produced the ECA's first annual review published in both print and digital with a video version also delivered for integrated promotion. This project included content curation, writing, editing, design and print and video production.
Promoting Industry Standards
Written by ECA Members as an industry guide for all involved or seeking involvement in the event cinema industry, this easy to read best practice guide is a how-to introduction into the exciting world of live event cinema and enables you to execute a live event at your venue with confidence.
The industry first guide was promoted using integrated marketing through member channels, industry events, industry newsletters and print publications.
Industry & Association Promotion
ECA Awards
The annual ECA Awards celebrated event cinema and raised the profile and understanding of the sector. The Awards were presented at the annual ECA Conference in recognition of box office achievements and industry excellence in exhibition and programming. We produced all Award branding, collateral and promotions including Awards slides, Award badges, certificates, event trailers and sponsor reels.
Related Projects
Emerging Cinema Markets (ECM)
The Emerging Cinema Markets Conference 2018 (ECM2018) three-day event featured speakers and industry experts focusing on opportunities and key issues facing the cinema industry across Turkey, the Middle East, Central Asia, Eastern Europe, and Africa. ECM2019 focused on the African continent, Turkey, Eastern Europe, Central Asia and the Gulf Cooperation Council (GCC).
Live Digital Cinema
Live Digital Cinema is dedicated to the commercial & technical set-up and delivery of live and recorded cinema events. Their work pulls together experts ranging from producers, distributors, translators, satellite companies, subtitling and live delivery engineers to encoding and duplicating houses.
UK Cinema Association
Producing event sponsor reels for the annual UK Cinema Association industry event showcasing contributions from industry peers and charities including Medicinema, Vue and Coca Cola.